Posted on October 22, 2014

Sunday, Monday, Happy Days!



Turk also agrees…


…that Happy Days are Beer Again!


Posted on October 20, 2014

Any idea what this looks like?


Maybe in 3D it looks better


I love concepts that have the opportunity to disrupt an entire industry. The Air Umbrella might be a good example, but in my personal opinion, the design falls short.



Posted on October 17, 2014

I’m back…


…to school


I didn’t bring my bike


Nor did I bring my board


As many of you know, I started 686 as a college project while attending the University of Southern California. During the weekends I worked and shredded Big Bear and then powered it out at school midweek. I was busy but it was one of the best times in my life. About 7 years ago, I started to go back to USC and tell my story to the same biz class where I started. Each time I go back, its full circle to me and super stoked to be a part of someone’s inspiration to do something they’ve only dreamed of doing. Back looking forward


Front looking back


When I finished my little fireside chat, they all asked me to take a “selfie” - Well ok


I don’t know if they're more stoked to hear me or I’m to hear, talk and meet everyone else like this dude. He asked me if I knew what his “look” was inspired from and I said of course I do Kid N Play!



What further blows me away are the follow up letters


Thanks guys. I’m counting on you to be the next generation that show me what's up


Posted on October 15, 2014

Forest is Bright


Forest is Happy


Forest is Trippy


686 was built from the rider perspective. Everything we do takes into consideration what happens on the mountain and our team of athletes is at the forefront of this. Forest Bailey is one of the top shred monsters in the world so it was only natural we got together and did something legit. Introducing Forest’s Cosmic Collection


686 team captain, Pat and Forest getting all serious in the design labs


Check the press release


LOS ANGELES (October 10, 2014) – 686 Technical Apparel safely returned today from a journey to the cosmos to announce the launch of Forest Bailey’s signature Cosmic Collection. The Cosmic Collection landed safely from the innermost regions of Forest’s creative brain and is now available from dealers worldwide.  


After rising through the am and pro ranks with 686 over years, this is Forest’s first signature collection with the brand. The Cosmic Collection, consisting of a highly waterproof and technical  jacket and pants outfit designed towards backcountry riding, a less technical and more street styled jacket and overalls outfit, two color ways of mitts, a hooded flannel and a separate waterproof hood was 100% conceived and managed by Forest himself.


“686 gave me a chance to design outerwear that I actually want to wear. The Cosmic collection emerged…” explained Forest


"We've had the honor to work with some of the best athletes in the world but have never done anything like this before. There's only one Forest Bailey, and his Cosmic Collection has proven to be more successful (and weirder) than ever imagined," noted 686 Founder and current CEO, Mike West.


The Cosmic Collection has been a team favorite and can be seen on team riders in various video parts this season. The Cosmic concept will also be the centerpiece of a short film produced by 686 and created by Forest and 686 filmer Ian Post, debuting October 30 on


686 Team Manager, Patrick McCarthy, chimed in, “I have had the pleasure of knowing Forest Bailey for ten years now. When I first met him, he came straight from Vermont with a pencil thin mustache and more pure skill and talent than I had ever seen. He has taken the game over in his own way. His approach to life and snowboarding is something special, whether hitting huge jumps in the backcountry or camping along the coast, Forest always has the same carefree happy vibe. I’m so proud of my man Forest Bailey as he continues his rise into the Cosmos. I will always be down to ride co-pilot with you brother!” 


Forest Bailey’s Cosmic Collection is available worldwide from authorized 686 dealers and online



Posted on October 13, 2014

It was about 6 years ago, I ran into Stefano Rosso from Diesel. We caught up and started discussing some cool things we could do together. Things paused for a few years and then I stopped by their offices near Montebelluna, Italy and then we rekindled the conversation. During this time, a lot of adjustments were going on at Diesel, including Stefano taking the CEO helm of the parent company, Only the Brave from his father, Renzo Rosso. (OTB also owns Maison Martin Margiela, Marni, Victor & Rolf and Diesel). Stefano was still into it and his brother, Andrea was running 55DSL so we got busy and prepped the collaboration. Together with Stefano, Andrea, Charla (head of Diesel Marketing) the Diesel design team, we develop something very different what we’ve all previously done. I wanted it to be “out there” and bring 55DSL’s quirky and modern European streetstyle to American music culture. This eventually led to something loud, obnoxious and definitely unique. We worked with Vice out of London and they enlisted UK director Stephen Agnew to produce this raw uncut look at what the collaboration was all about. I fkn love this video


55DSL x 686 - Moshpit from 55DSL on Vimeo.


If you like it as well, the collection is available at select Diesel stores around the globe. Check the collection here for MENS  


and WOMENS  





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